Comments on: Google Announces TV Ads Trial

By: Ashish Mohta

Ashish Mohta — Thu, 05 Apr 2007 12:49:55 +0000

@Knight: Its business , They wont get anything unless they have adds.Simply making search engine..there is no benefit

By: knight17

knight17 — Wed, 04 Apr 2007 20:48:28 +0000

They suppliment content also.Examples include Google News, Groups, Blogger (not forced)etc

I personally think that Google is a sort of advertising company.

By: Davide Salerno » Dalla TV al web: andata e ritorno

Davide Salerno » Dalla TV al web: andata e ritorno — Wed, 04 Apr 2007 20:30:15 +0000

[...] qualche giorno si parla con insistenza del fatto che Google lancerÃ a breve i suoi “spot pubblicitari” anche [...]

By: Thilak

Thilak — Wed, 04 Apr 2007 17:14:06 +0000

Gili: Yeah, I agree with your point.

Ashish: Oh yeah.. only if it were CPC, but TV ads are somewhat like CPM

Apex: That’s true because TV has a greater influence on our lives. Far more than Internet

By: apex

apex — Wed, 04 Apr 2007 16:53:11 +0000

I disagree with this. Google makes their money on AdWords and featured ads in search results, so yes, they are a search engine company, but they are only profitable because of ads, thus they are an Advertising company.

I welcome a move to television, as I think TV ads effect my purchase decisions far more then Internet ads do.

By: Ashish Mohta

Ashish Mohta — Wed, 04 Apr 2007 13:41:04 +0000

I doubt this will be really Successful.Images are hard part where people can make money out of it.Same goes for videos

By: Gili

Gili — Wed, 04 Apr 2007 12:39:32 +0000

I personally think that Google is a sort of advertising company.
At the end of the day, what they do is leverage their excellent search engine capabilities to deliver highly targeted advertising.
All Google main products support in one way or other that strategy.

Your thoughts?

Gili

By: Everyday Weekender

Everyday Weekender — Wed, 04 Apr 2007 01:30:25 +0000

i think it would be interesting to see..